Just when you think this sweet American who's rise has been very closely followed, couldn't possibly get any sweeter… we find the brandspanking new ZARA SS 2011 campaign.

And my is it a good one!

David Simms/Beat Bolliger- a fashion recipe for a masterpiece.

Especially with a model so unbearably handsome, It really is love at first sight.

Warning: heartbeats, light headedness and sweats are all the usual side effects of this boy.

By Sadaf